About Us

R.J.'s Logo

Our Story

Dick and Pam

R.J.’s Boat Lifts, Inc is owned and operated by Dick and Pam Cavender. The Cavender’s believe in the importance of hard work, excellent service, and quality products. With that philosophy in mind, they founded R.J.’s Boat Lifts, Inc.

Since 1985, R.J.'s Boat Lifts has specialized in selling, installing, and servicing boat and jet ski lifts. Over thirty-five years later, R.J.’s is a trusted name among customers across central Florida and companies like Universal, Legoland, and Carney Island Park.

What We Do

Our team specializes in selling and installing ShoreStation free-standing lifts and boathouse strap or cradle kits. R.J.’s also sells and installs dock mounted and floating jet ski lifts and floating docks. Our team also services, maintains, and re-cables boat lifts and offers yearly maintenance options. 

A certified ShoreStation dealer for over thirty years, R.J.’s sells and installs free-standing ShoreStation boat lifts and products. Some of our ShoreStation products include PowerScreens, canopies, and dock mount PWC lifts. We have been named one of their Platinum Dealers since 2019 and are listed as a Preferred Dealer with Certified Service.

R.J.’s also carries EZ Dock floating lift and dock systems. EZ Dock floating lifts are ideal for changing water levels and include drive-on PWC lifts, floating docks, and kayak ports. R.J.'s has worked with EZ Dock since 1999.

Boat Hoist USA is based out of Texas and is our main hoist, motor, and parts supplier. We have worked with them for over fifteen years. 

Our Team

R.J.'s Team

Dick and Pam founded the company in 1985 and continue to work closely in its operations. Dick works with the team doing installs and estimates. Pam is the R.J.'s office manager and works alongside her office assistants, Abbey and Hannah.

Sam, Jared, and Matt work in the field doing installs and services. Sam is Dick’s grandson and is being mentored to take over the company one day. Jared has been with the company for four years and Matt is being trained as our newest team member.